Your privacy is a priority at 123rf. This document clearly and honestly explains how we collect, use, store, and protect your personal information when you use the 123rf betting and entertainment platform in Malaysia.
Six core principles outlining how 123rf protects the privacy and personal information of Malaysian players
Under Malaysia's PDPA and 123rf's privacy policy, you have the following rights regarding your personal data
123rf collects your personal information through several channels when you interact with our platform. This collection is carried out transparently and solely for legitimate purposes as outlined in this privacy policy.
When you register a 123rf account, you provide information such as your full name, Malaysian phone number, email address, and identity verification details. This information is required to create and manage your account securely.
When you use the 123rf platform, our systems automatically record certain technical information including your IP address, browser type and version, device type and operating system, pages visited, session time and duration, and general usage patterns for internal analytics purposes.
Each time you make a deposit or withdrawal in MYR via Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow, or FPX (Maybank2u, CIMB Clicks), 123rf records transaction details such as the amount, date, time, and payment method. Full bank account numbers or card details are never stored in our systems — only secure reference tokens generated by the payment provider.
You are not obligated to provide personal information to 123rf beyond what is required for account registration and identity verification (KYC). However, declining to provide certain information may limit your ability to fully use 123rf's services.
Below is a table of personal data categories collected and stored by 123rf, along with the purposes and legal basis for their collection:
| Data Category | Example Information | Primary Purpose | Legal Basis |
|---|---|---|---|
| Identity | Name, IC number, date of birth | Account verification & KYC | Contractual requirement |
| Contact | Malaysia phone number, email | Communication & 2FA verification | Contractual requirement |
| Financial | MYR transaction history, deposit methods | Payment processing & audit | Legal requirement |
| Games | Betting history, winnings, logs | Platform services & responsibilities | Legitimate interest |
| Technical | IP address, device type, session data | Security & fraud prevention | Legitimate interest |
| Cookies | Session cookies, preference cookies | User experience & analytics | Consent |
123rf uses your personal data only for legitimate and relevant purposes. We do not use your data beyond the scope agreed upon during registration. The primary purposes for data use are as follows:
You may withdraw your consent to receive marketing communications from 123rf at any time through your account settings or by contacting our support team. Withdrawing marketing consent will not affect your ability to use the 123rf platform.
123rf takes your privacy very seriously. We do not sell, rent, or share your personal data with third-party advertisers or commercial entities for their own marketing purposes. However, there are specific situations where limited, purposeful data sharing is necessary:
123rf works with vetted and accountable technical service providers — including secure cloud infrastructure providers, Malaysian payment gateway providers, and licensed betting software providers. These providers access only the data necessary for their specific tasks and are contractually bound to protect your data.
123rf will disclose your personal data to the relevant authorities where required by Malaysian law, including court orders, financial crime investigation requirements, or directives from a legitimate regulatory body.
In cases involving serious fraud, money laundering, or significant security threats, 123rf may share limited information with other financial platforms or Malaysian security agencies for mutual protection purposes.
123rf continuously invests in cybersecurity infrastructure to ensure your personal data is protected to the highest standards. Key security measures we have in place include:
While 123rf takes all reasonable security measures, no system can guarantee absolute 100% security. You also play an important role — make sure you use a strong password, do not share your login credentials with anyone, and enable 2FA on your 123rf account.
123rf uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.
You can manage and disable certain cookies through your web browser settings. However, disabling essential cookies may affect the functionality of the 123rf platform.
123rf retains your personal data only for as long as necessary for the stated purposes or as required by applicable Malaysian law. The following are general data retention period guidelines:
The 123rf platform is strictly for individuals aged 18 and above. 123rf does not knowingly collect or process personal data from minors. Should we discover that a minor's data has been collected inadvertently, we will take immediate action to delete it and close the account in question. If you are aware that a minor has registered an account on 123rf, please contact us immediately at support@123rf.wine.
In certain circumstances, your personal data may be processed or stored outside Malaysia — for example, where 123rf uses international cloud infrastructure. In all such cases, 123rf ensures that any data transfers comply with Malaysia's PDPA and that an equivalent or higher level of data protection is maintained at the destination. Legally binding data processing agreements are in place with all relevant overseas service providers.
To exercise any of your privacy rights under this Privacy Policy or Malaysia's PDPA, you may:
We are committed to processing privacy rights requests within 14 business days. For complex requests or those requiring additional identity verification, this period may be extended to up to 30 business days, with prior notice given to you.
If you have any concerns, queries, or complaints regarding how 123rf handles your personal data, please reach out to us via:
We hope to resolve any privacy concerns directly with you. If you are not satisfied with our response, you have the right to lodge a complaint with Malaysia's Department of Personal Data Protection (JPDP) as the relevant regulatory authority.
For your account security, the 123rf team will never ask for your password, full card number, or e-wallet PIN via email or live chat. Please be cautious of any communication requesting such sensitive information.
123rf reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our practices, new Malaysian legal requirements, or changes to the services we offer. Any material amendments will be communicated to you via in-account notification or email at least 14 days before taking effect. The "Updated" date at the top of this document will always reflect the latest version of our Privacy Policy. Your continued use of the 123rf platform after any amendment takes effect will be deemed as your acceptance of the revised policy.
This Privacy Policy is a living document and will be updated as needed. We encourage you to review this page periodically to stay informed about how 123rf protects your personal information.
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